Privacy Policy
This Privacy Policy explains what information WB Schemes Portal collects when you use this site, how it's used, and the choices you have. We've written it in plain language rather than dense legal text, since we believe a privacy policy should actually be readable.
Information We Collect
Information you provide directly: If you use our Contact Us form, we collect the name, email address, and message content you submit, solely to respond to your query.
Information collected automatically: Like most websites, we automatically collect some technical information when you visit, including your general location (city/region level, not precise address), device and browser type, pages visited, and time spent on the site. This is collected through Google Analytics and helps us understand which pages are useful and where to improve.
Cookies: We use cookies for basic site functionality and to analyse site traffic, as disclosed in our cookie consent banner. Cookies are small text files stored on your device; you can control or delete them through your browser settings at any time.
Third-Party Services We Use
Google Analytics: We use Google Analytics to understand site traffic and usage patterns. Google may collect data according to its own privacy policy; you can opt out of Google Analytics tracking using the official Google Analytics Opt-out Browser Add-on.
Google AdSense / Advertising: This site may display advertisements through Google AdSense or similar third-party advertising networks to help cover the cost of running the site. These networks may use cookies to serve ads based on your visits to this site and other sites on the internet. You can learn more about how Google uses data for advertising, and manage your ad personalisation settings, through Google's Ads Settings page.
We do not sell your personal information to third parties.
How We Use Information
We use the information we collect to:
- Respond to messages sent through our Contact Us form
- Understand which content is useful to visitors, so we can improve and expand our scheme guides
- Maintain the security and proper functioning of the site
- Support advertising that helps fund the site's research and maintenance
Data We Do Not Collect
To be clear about what this site does not do: we do not collect Aadhaar numbers, bank account details, or government ID documents through any part of this site. We are not a government portal and do not process scheme applications, so we have no legitimate reason to request such sensitive information, and we ask that you never submit it through our Contact Us form.
Your Choices
- Cookies: You can disable cookies through your browser settings, though this may affect some site functionality.
- Analytics opt-out: Use the Google Analytics Opt-out Browser Add-on if you'd prefer not to be included in our traffic analytics.
- Ad personalisation: Manage your Google ad preferences through Google's own Ads Settings page.
- Contact form data: You can request that we delete any message and contact details you've previously submitted by emailing us directly.
Children's Privacy
This site is intended for general informational use and is not directed at children. We do not knowingly collect personal information from children under 13.
Changes to This Policy
We may update this Privacy Policy from time to time, for example, if we add new third-party services or advertising partners. We'll update the "Last Updated" date at the top of this page when changes are made, and significant changes will be reflected clearly in the policy text itself.
Contact Us About Privacy
If you have questions about this Privacy Policy or how your information is handled, contact us through our Contact Us page.